I love the challenge of intelligent explanatory films: the first approach with the client to the core of the message; the creative concept phase with copywriter and illustrator. The first storyboard drafts, the comparison with customers and sometimes the struggle for details. The exciting phase, when characters come to life through subtle animation and you see that everything works and interlocks. And in the end, the joyful feedback from the customer when expectations are fully met or even exceeded. Is there also less euphoric feedback? Of course – you can learn again and again.
Our explanatory video website: www.explainas.com